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ViennaFair 2012: A Platform for the New Generation

ViennaFair 2012: A Platform for the New Generation

The tagline, “The New Contemporary” is Vienna’s way of expressing that borders – geographical, cultural, and artistic – are disappearing. Making ViennaFair more “inclusive” is the goal of artistic directors Vita Zaman and Christina Steinbrecher, who joined in May, following the surprise resignation of Georg Schöllhammer and Hedwig Saxenhammer. Since 2005, ViennaFair has focused on […]

ViennaFair: A Rebirth of Art

At the turn of the last century, artists declared a war on traditionalism in art. Employing slogans like “Make it new!” and “Subjectivity is the new reality”, they initiated an irreversible artistic transformation. Famously, Marcel Duchamp, the inventor of “ready-mades” long before Andy Warhol took up the idea, even proclaimed the death of art. To […]

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